Nike, Purpose Driven Marketing Project
March 2021 – April 2021
Within Strategic Marketing, we had a group project with our class partner Nike Purpose. We researched Nike's purpose driven marketing and conducted primary research including a consumer survey to gain a deeper understanding of what has and has not been effective. We created a detailed marketing campaign that was submitted to a Brand Director of Purpose Marketing at Nike.
https://drive.google.com/drive/folders/1mnJ3E4VaXCSL2XpU20zcZwlhuEgSjcM-?usp=sharing
Comments
Post a Comment